The music industry is increasingly becoming a very competitive industry where only the strongest will survive. One strong woman that is taking the industry to new heights is Desiree Perez. Perez Is an entrepreneur, talent manager and music producer who has risen to be one of the most influential figures in the 17.2 billion dollars male-dominated industry.
Perez for 22 good years has been the brains behind Jay-Z Successes. Perez has played a very critical role in the expansion of Jay-Z businesses and has been the person who has been cutting his business dealings with big corporate brands. Carters Empire which is owned by Jay-Z is made up of several different entities and includes talent development, concert management, and music production. Perez has been the general overseer of all these entities, and through her leadership and hard work, Cater empire is one of the top most powerful business entity in the music industry not only in the US but worldwide. Some of the most lucrative business dealings that Perez has been involved include SC enterprise and ROC Nation and learn more about Dez Perez.
Besides being Jay-Z’s right-hand man, Perez has a pioneered in other lucrative deals that have netted substantial returns to her clients. Dez Perez was the person behind Rihanna’s 25 million dollars Samsung collaboration deal of promoting Rihanna’s Anti tour. This is one of the deals that made Rihanna a superstar and ever since then Perez has been one of Rihanna’s Inner circle. Perez was also part of the 150 million dollar deal between ROC Nation and Live Nation in 2008. The deal was set to expire in 2018 and after a series of negotiations between the two companies, Perez being one of ROC Nation’s leading negotiators the contract was renewed for another period of 10 years and Dez Perez on Facebook.
ROC Nation was founded in 2008, and since then it has grown to be a Top entertainment company. The company is a full-service firm that has music producers, songwriters, recording artists, promotions, brand building and management, concert and tour, and music publishing among others. The company has signed big stars on their label, and they include Rihanna, Big Sean, Shakira and Meek Mill among others. ROC Nation has expanded and has a new entity ROC Nations Sports that deals with talent management and http://www.imdb.com/name/nm5915253/.